Think of it as your tagline or catchphrase for yourself, similar to a product. Neil has managed to position his personal brand as being an online marketing and SEO guru, and everything he does is congruent with this image. The main image on the site above the fold shows Gordon speaking, Most of the videos on the site show Gordon explaining some facet of leadership. Just like brands and businesses have a statement that says something about themselves and their values, you need a strong statement of who you are and what you can do. Thinking about taking on a side hustle to earn a little extra cash? His social media accounts add to his image and mostly use the same profile picture. The main image on the site above the fold shows Gordon speaking, Most of the videos on the site show Gordon explaining some facet of leadership. Mark built his whole persona on being straight-up and to the point. In that time he has published more than 20 books, usually with quirky, thought-provoking titles, such as Purple Cow: Transform Your Business by Being Remarkable and Meatball Sundae: Is Your Marketing out of Sync? 5 Personal Brand Examples That Illustrate the Best Branding Practices When it comes to branding, most of us are used to thinking about brands in terms of companies or products. Amy Schmittauer has done an excellent job of developing and creating her brand voice through video. Danny Iny is the founder and face of Mirasee, formerly Firepole Marketing. While it is simple, it is also powerful, giving new meaning to the less-is-more philosophy. Building a personal brand is a slow and long-term process. Consider this statistic: an HR professional spends a maximum of 30 to 60 seconds conducting an initial resume assessment. She does a good job of posting to social media using her personal branded link, which redirects to her personal branded domain. The most important thing to remember about your personal brand is that it is supposed to be personal. 1. Pascal van Gemert expertly shows how you can create an attractive website that is simple and singularly focused on promoting a personal brand. But personal branding has a broader meaning for Oprah. , which she uses as a portfolio site for potential clients who want her to write for them. His website is. Just by reading a few blog posts, you can tell that she has a passion for all of her interests, so it makes sense and works well for her. . 23-lug-2019 - Esplora la bacheca "Personal branding examples" di Matteo Cuppone, seguita da 185 persone su Pinterest. She portrays a positive and professional image without hiding her personality. After all, people often buy from people they like and relate to, and it’s through personal branding that you can show your authentic self and be human. Choose a Logo and Color Story. Although Sean bypasses the use of an About page, you can learn all about his life from reading his posts. This means that he can scarcely move any muscles. Apart from anything else, however, Neil Patel is the king of blogging about online marketing. No matter how much information you want to share on your personal websites, you need to keep things simple. This is very much the personal odyssey site of Sean Ogle. His page packs a punch with a simple design that focuses on his resume, skills, samples, and minimal personal information. Yet you never see that name in any branding. Neil is very much the front man of his companies. 12 Incredible Personal Branding Examples That Will Inspire You to Build Your Own 1. While there are plenty of poorly designed personal websites out there that are missing the mark on personal branding, there are a lot of good ones out there too. I know it can be a little weird to add an adorable pug to this list, but when you have 6.1 million fans on Facebook and 3.2 million fans on Instagram, it’s pretty safe to say you’re the King of Personal Branding or as Doug the Pug would say King of Pop Culture. It is a clean design that shows off his skills without being showy. She is one of the few people in the world who everybody knows just by the mention of her first name. A personal brand statement is a 1-2 sentence that sums up your brand. If you want to be taken seriously in today’s online-focused world, then you have to build a personal brand identity to create the kind of image you wish to project to that world. Indeed Seth Godin’s personal branding is so strong that his name has now become synonymous with a short post. Danny has always taken a hands-on approach to his company. This is also true when you are trying to build your personal brand. This ultra-clean design with no distractions lets his work do all the talking. The site’s logo shows a cartoon image of a woman (probably Carol, herself) sitting at a computer, ready to write a masterpiece. Whatever your passions are, you can most likely find a way to incorporate them into your online personal brand. He writes in a distinctive style which is succinct and to the point. Be creative and fun like Peg, or positive and professional like Amy. While personal branding is a largely solo exercise, securing recommendations from clients, managers, or colleagues can legitimize your claims and strengthen your persona. What do you think? Simply round up a list of your skills and accomplishments and use our templates to create a compelling professional narrative you'll want to share. Gordon Tredgold teaches companies and individuals simple, powerful and proven leadership techniques that deliver amazing results fast. The simple yellow and green color story with stock icons is all that is needed to create an eye appealing foundation for her travel and photography blog. , and in it, he shares 35 facts about himself. His most successful book (which made the NY Times bestselling list) is called The Subtle Art of Not Giving a F*ck, and he uses the unedited version of that title whenever he discusses it online. Get your personal brand started with the right brand name, domain name, and branded URL shortener. There is no doubt that Kim is the center of her website. Seth has become one of the world’s most influential marketing experts. One of his recent posts is. Apple, Red Bull, Starbucks, McDonald’s, BMW, and hundreds of other well-known brands instantly come to my mind. Originally Posted: February 25th, 2016. No one should have to guess what it is that you do or the purpose of your personal websites and media pages. She uses the same headshot across her websites and social media. One is the need to be consistent. It should be no surprise that she has a clearly-defined presence on her own social media accounts. Writing a capability statement for the personal branding of yourself is just like creatively writing a branding statement of a product, service, or the company. There is now considerable equity in the Oprah name. Clearly, he saw the value of a personal brand when he created his website. Robby Leonardi has one of the most extreme personal branding examples of standing out from the crowd with his interactive resume. With a few well-placed statements and a handful of clickable pictures, his message is clear. Personal brand examples. You do not have to have a professional logo designed, but you do need to think about the icons, colors, and illustrations that are used to express your personal identity. His Success Story. In business, your personal brand needs to leave a lasting impression or you risk being ignored. Writing a personal branding statement is a lot like creating a branding statement for a company, product or service. One of his recent posts is Hi, My Name is Sean, and in it, he shares 35 facts about himself. He teaches how to market online by modeling his teachings. Now that you’ve been inspired by some great personal brands, you’re ready to create your own personal brand. Brand You : Personal Branding BRAND YOU ® INTRO TO PERSONAL BRANDING ; A Bit About Me • Husband and father to Scout, Daisy & Indiana • President, Kristian Andersen + Associates • Founder, Pathagility • Founder, TinderBox • Managing Partner, Gravity Ventures • Lives in Arkansas works Indy A BRAND IS NOT A LOGO ; A BRAND IS A COLLECTION OF … Marie Forleo without a doubt sets the benchmark when it comes to exceptional personal branding. Seth Godin is probably helped by having a distinct appearance. As he stated in one of his blog posts, he should be dead by now – most people with SMA don’t survive very long into adulthood. He comes across as authentic and enthusiastic. That site, and the various courses he runs bring him over $100,000 per month. She heard Oprah give a consistent message multiple times, and eventually came to agree with what Oprah had said. Even his strapline is straightforward and informative: The site gives “thoughts on writing, life, and creative work.”. This grill is made and sold by Spectrum Brands. That makes her website, formerly Firepole marketing, you reveal aspects your. Change over time, so you instantly know that it is clear whose website it is whose. Gordon promotes his whole persona on being straight-up and to the point that he can scarcely move muscles. Who read it created his website after himself business and marketing expert over the last 25.... Who everybody knows just by the mention of her first name that name... 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